Sunday, August 3, 2008

Be Prepared

The Boy Scout Motto, 'Be Prepared', has been used in various languages by millions of Scouts since 1907. This tried and true slogan has never failed those who believe in its simple core message.

Those of us who live in areas of possible harsh winter conditions should always have warm clothes, water, food and other essentials in our vehicles in case we get stranded during a blizzard. Families in earthquake, tornado and hurricane areas have their own idea of survival kits to assist them in times of need. All of these necessary items together with the basic survival education have always been assembled under the premise of 'Be Prepared'.

The concept of preparedness is the cornerstone of every business in America. That doesn't mean that from a business standpoint we have to 'Be Prepared' for disaster. What it does mean is that we have to prepare ourselves to take advantage of opportunities as they unvail themselves. Savvy retailers already know to take advantage of holidays, seasonal buying patterns, peak travel times and market trends. They do this by having ample quantities of needed products and being able to provide them in a timely manner.

Anyone in business should be no different than those businesses that prepare themselves for an opportunity to promote themselves and their business model. Be Prepared...to discuss your business whenever the situation allows. Be Prepared...by always having a business card on hand. Be Prepared...with brochures ready whenever the opportunity arises. Be Prepared...with your calendar handy to schedule an appointment. Be Prepared...to overcome objections. And finally, the most important of ALL, Be Prepared to close anytime; anywhere!

"Chance favors the prepared mind." ~Louis Pasteur

Be prepared for your success.

All the best to you and your success!

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